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The Marketing Manual

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Management number 233468764 Release Date 2026/06/27 List Price US$12.76 Model Number 233468764
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The Marketing Manual is a step-by-step guide to solving your marketing problem. Through questions, practical examples and mini-case studies, this book demonstrates how to prepare your marketing plan.The Marketing Manual addresses the 3 fundamental questions facing the business planner: *where are we now? *where do we want to go? *how do we get there? The workbook elaborates on these essential questions helping you to address your own marketing problem and work through to the preparation of an operational marketing plan. Read more

ASIN B09ZQ6HTS7
XRay Not Enabled
Format Print Replica
ISBN13 978-1136356780
Edition 1st
Language English
File size 24.3 MB
Page Flip Not Enabled
Publisher Routledge
Word Wise Not Enabled
Accessibility Learn more
Publication date November 3, 2009
Enhanced typesetting Not Enabled

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